SAN FERNANDO CITY, Oct. 28 (PIA) -- The management of La Union Electric Cooperative (LUELCO) in Agoo town supports the 'Kadiwa ni Ani at Kita' (Kadiwa) market of the Department of Agriculture (DA) to help farmers and fisherfolk.
According to Mario del Rosario, institutional development manager of LUELCO, Kadiwa market is aimed to be established as a regular program of their organization and it will be in partnership with the local government of Agoo.
He said, the Kadiwa outlet will serve as an avenue for farmers and fisherfolk in the municipality to have a ready market for their produce and will enable them to have a direct linkage to consumers.
"LUELCO will adopt the Kadiwa market and will be operating on a scheduled basis, most likely during the payment of electric bills to ensure a larger number of buyers," said Rosario during the opening of a one-day Kadiwa market on Monday.
During the mobile market, three farmers' organizations along with the Philippine Carabao Center were invited as exhibitors that sold fresh produce to LUELCO employees and walk-in clients.
Those products are composed of dinengdeng vegetables to include fresh squash (fruit and blossoms), okra, winged beans, ampalaya (leaves and fruit), gourds, string beans, eggplant, and bamboo shoots, among others.
Other commodities available were fruits, bangus, tilapia, processed fish products, buffalo milk-based yogurt drinks, locally produced wines and vinegar, red rice, and other processed food products.
Kadiwa is a market system launched last year by the DA led by Secretary William Dar to ensure that farmers and fisherfolk get the best prices for their goods, while providing affordable, safe, and nutritious food to the consuming public. (JCR/JPD, PIA La Union with report from DA Region 1)